Consumer behaviour towards environment friendly products

Understanding consumer behaviour towards green cosmetics

In fact in some towns cars are actually prohibited. The country has also received numerous praise for the way they have been able to protect their forest cover. Moreover, the implementation of cascade utilisations also premises the existence of awareness on the part of consumers. Research activities in this field are still not adequately addressed by experts. The questionnaire was structured as follows. Only 2. Accordingly for collection of data we have investigated into the relevant literature, journals and have conducted a survey on some Peoples in Sylhet City. For instance, geothermal is widely used to generate electricity; while heating needs have been taken care of by use of hydrogen. Types of Green Consumers: The study divided consumers into four groups based on their level of eco-consciousness. When purchasing a product, will you first consider green product? International Journal of Psychology, 10, According to the results of the analysis, environmental awareness, green product features, green promotion activities and green price affect green purchasing behaviors of the consumers in positive way.

Willingness to pay excess money for green product Options Frequency Percentage Yes 80 With the aim of contributing to this research field, this paper adopts a new approach to find out consumers perception and behaviors towards green consumption by constructing a survey tool.

Also state that evidence is inconclusive about a particular environmental issue that is relevant to your advertisement.

a study on consumer awareness towards eco friendly products

This research work required a large number of days than we got to present the huge information. Some of the floras cultivated in this noble initiative include; herbs, fruits, trees, flowers etc.

Sweden Sweden is a top ranking destination when it comes to conserving the environment through the use of eco-friendly products.

Consumers buying green products

In understanding green consumption, the concept of green products also needs clarifying. Journal of Business Research, 36, , Sweden Sweden is a top ranking destination when it comes to conserving the environment through the use of eco-friendly products. Moses, E. Every year, Newsweek evaluates the top global and top U. Green Product manufacturer of the world: According to some websites, there are several companies who claims to be green. Additionally people do not use cars very often, instead opting to use bicycles for transportation especially when strolling in city. What kind of green product have you brought? Whereas Kinnear, T.

The countries latest green policy involves collaborating with the Czech Republic to create eco-friendly gardens along the borderline of the two countries.

Supervised By: Dr.

Questionnaire consumer behaviour green products

The consumer is the one who pays to consume the goods and services produced. The country is very focused in conserving the environment and its resources. Thank you in advance for your kind assistance and advice in this connection. With higher incomes and consumption awareness, green consumption has been improved in developing economies. For instance, disposing trash generally attracts a certain amount of fees. Respondents were sometimes reluctant to fill the questionnaire. People are now more concerned with ways to protect the environment. Limited time. The main focus of the people there is to prevent any further emission of carbon in the atmosphere. Will you pay excess money for the green products? Aside from using green products, the country scored heavily on the index largely as a result of the fact that its people are deeply advanced in the implementation to phase out the use of fossil fuels by the year

Many studies have been conducted to evaluate factors affecting green consumption and have made important experimental findings about the positive relationship between the intention to buy green products and age, income and education Roberts, ; Barr et al, ; Tikka et al, Lack of enough research papers on the topic.

This fact poses the challenge to develop a survey tool for governments and businesses to use to actively explore and identify the current situation of green consumption and its influential factors. An interpretive study of the potential for ethical consumption within the older market.

Green consumer behaviour

So, Consumer behavior is the study of individuals, groups, or organizations and the processes they use to select, secure, and dispose of products, services, experiences, or ideas to satisfy needs and the impacts that these processes have on the consumer and society. Are you buying products approved by BSTI? The solar energy used in France is initiated by the government by reducing the taxes of those who decides to use solar panels in their homes and offices for power. Their open-mindedness helps them to accept green products and behaviors, more readily Shamdasani at al. However, there is a trend in marketing to individualize the concept. An environmental claim that may be truthful but is unimportant or unhelpful for consumers seeking environmentally preferable products. It has impressed the world by using eco fuels, doing organic farming, using renewable energy sources such as solar power. Every year, Newsweek evaluates the top global and top U. We are also grateful to those people who participated in the survey to make this report. What element s attracting to buy green product?
Rated 6/10 based on 59 review
Download
(PDF) Consumers Purchasing Behaviour towards Green Product